Diploma in Business and Marketing Management leading to an Anglia Ruskin University, UK BA (Hons) in Marketing
Marketing has a profound effect on the day-to-day choices we make, from the clothes we wear to the food we eat. However, marketing excellence does not just come automatically; it requires the careful application of both science and creativity to ensure that a product or service is successfully communicated to its intended target audience.
This marketing degree programme provides you with the essential marketing tools and knowledge sought by employers in today’s dynamic global workplace. Our BA (Hons) in Marketing programme is designed to give you a comprehensive understanding of the key skills and practices that marketing executives and their organisations use to make informed marketing decisions that are vital to the success of their business.
More specifically, you will learn how to critically evaluate key marketing models and apply them to a real-life business problem at a strategic level by conducting your own research project.
About Anglia Ruskin University
Students from Anglia Ruskin University benefit from great employment prospects. Over 90% of graduates are in employment or further study six months after graduating, making Anglia Ruskin University second only to the University of Cambridge in this
respect. Anglia Ruskin University has over 30,000 students, and is one of the largest universities in the east of England.
EduQual is a UK awarding organisation that promotes innovative, relevant and affordable qualifications of high quality. It is backed by a dedicated team with many years’ of experience developing, delivering and awarding qualifications. As experts in learning technology, EduQual focusses on providing courses that are easily accessible for all learners.
By the end of this programme, you should be able to:
- Demonstrate a comprehensive understanding of marketing theory
- Analyse strategic market behaviour
- Understand the principles and responsibilities of other management functions, including human resources, accounting and finance
- Show a real awareness and understanding of contemporary global business issues
On a more practical level, you will be able to:
- Apply relevant techniques to identify and exploit market opportunities
- Devise appropriate marketing objectives around customer acquisition and retention
- Plan and execute research projects
- Effectively communicate results at a level appropriate to the audience
This course strikes a balance between academic and vocational content. The emphasis is on delivering a solid grounding in marketing and management theory, while also preparing you for a successful career. Finally, it encourages you to continue your own development, to enable you to keep pace with the constantly changing business environment.
Metropolitan School of Business and Management UK (MSBM), is a London Business school based in the United Kingdom. MSBM is a Pathway College offering ATHE level 4,5, 6 and 7 leading to a University Degree from top UK Universities.
MSBM is a private for-profit business school with offices Dubai (UAE), and administrative office in London, United Kingdom. It provides International Students access to outstanding Business and Management Faculties from around the world.
MSBM offers a range of online masters in the UK, starting from Level 4 & 5 Undergraduate programmes leading to a Bachelors of Business Management (BBM) and Bachelor of Science in I.T and Computing (BSc I.T) from top UK Universities. We also offer Level 7 Postgraduate Diploma leading to Master of Business Administration (MBA) and Master of Science in Strategic Business Information Technology (MSc I.T) from top UK Universities.
MSBM also specialise in a range of Executive education and corporate training through our partnerships with British Universities. All of these courses are offered using state-of-the-art equipment and the latest in blended learning, to ensure every student has the opportunity to succeed to his or her potential. MSBM is also known as one of the tops and leading online business school in London, United Kingdom. ...